Description:
In this role, you will have the opportunity to support proactive business development aligned with the division’s strategy in countries where business conditions require increased attention and focus. Each day, you will focus on building a high-quality sales pipeline, developing strategic customer relationships, and driving revenue growth by positioning ABB as a key enabler of flexible, safe, and scalable automation. The ideal candidate brings a blend of technical knowledge, business development acumen, and field sales expertise in collaborative robotics or industrial automation. You will be instrumental in expanding ABB’s footprint in small- and medium-sized enterprises (SMEs) as well as large manufacturers.
Key Responsibilities:
- Execute a strategic go-to-market plan to grow ABB’s cobot pipeline and convert opportunities into sales across priority regions and industries.
- Identify and engage with potential end users, system integrators, machine builders, and channel partners to promote ABB’s collaborative robot portfolio.
- Collaborate closely with ABB’s robotics channel partners and territory sales teams to support cobot opportunity development and qualification, and conduct technical discovery sessions and product demonstrations to showcase ABB cobot capabilities and value propositions.
- Partner with marketing to implement targeted campaigns, regional events, and webinars to raise awareness of ABBs cobot offerings, and represent ABB at industry trade shows, expos, and automation events to increase ABB cobot visibility and market share.
- Provide voice-of-customer feedback to global product management and engineering teams to support portfolio evolution, and maintain deep knowledge of competitive offerings and industry trends in collaborative robotics.
Qualifications For The Role (Mandatory)
- Bachelor’s degree in Engineering, Mechatronics, Business, or related field, and 5+ years of experience in sales or business development within industrial automation, robotics, or collaborative robotics; or other combination of degree and work experience, i.e. Associate's degree and 7+ years.
- Experience using Salesforce or similar CRM tools to manage a sales pipeline.
- Willingness to travel up to 50% within the U.S.
Qualifications For The Role (Desired)
- Strong understanding of robotic applications (e.g., machine tending, palletizing, pick-and-place, screwdriving, welding, assembly).
- Strong technical aptitude and ability to communicate value-based selling strategies to both technical and non-technical audiences.