Digital Marketing Coordinator

Description:

Job Responsibilities

• Assists the Marketing Manager with social media strategy, including planning, creating, and scheduling posts across all channels using tools like Canva and Adobe Creative Suite for graphics
• Ideate and create video content for our social media platforms. Ensure all posts align with the brand's identity and are approved one week in advance.
• Responds to comments and messages, updates stories as needed, and makes edits and changes on the fly to manage engagement.
• Oversees the organization's president's social media presence. Strategizes with the Marketing Manager on the development and execution of the President’s podcast.
• Supports marketing initiatives by helping develop and launch fundraising campaigns, designing Classy campaign pages, and contributing to event marketing and execution.
• Collaborates with the Marketing Manager, web designers, and IT support on website optimization and content updates and maintains consistent communication with country managers on content gathering.
• Conducts social media outreach to engage influencers, tracks social media metrics, and assists with Google Ads to enhance campaign performance.
• Handles administrative tasks related to digital content organization in Dropbox and Google Drive and assists with other marketing needs as they arise.

Skills and Qualifications

• Experience working in the non-profit field is preferred but not required
• 2+ years of marketing experience, exhibiting a thorough understanding of marketing elements such as digital marketing, email, blogs, social media, webinars, infographics, listicles, etc.
• Graphic design and video production experience
• Ability to work in a team environment
• Excellent verbal and written communication skills
• Must be able to work collaboratively
• Well-versed in Microsoft Office and Google Workspace
• Attention to detail and stellar follow-up
• Creative design skills in Adobe Creative Suite or Canva are preferred
• Bachelor’s Degree in business, marketing, or communications or relevant equivalent required
• Ability to work independently and with a team, prioritize tasks and manage time effectively