Digital Marketing Specialist

Description:

Bakhtar Shop, a thriving e-commerce platform known for its wide selection of electronics, clothing, home goods, and more, is actively seeking a Digital Marketing Specialist to strengthen its online presence and fuel continued growth. This remote, part-time role offers a fantastic opportunity for a creative, data-driven individual passionate about the ever-evolving digital landscape.

As the Digital Marketing Specialist, you will take charge of conceptualizing, executing, and optimizing marketing strategies across various digital platforms. You will manage end-to-end marketing campaigns including SEO/SEM, email marketing, social media marketing, and display advertising. Your work will directly impact traffic generation, user engagement, and conversion rates for the Bakhtar Shop platform.

Key Responsibilities:

• Strategize, plan, and execute impactful digital marketing campaigns across multiple channels including Google Ads, Facebook Ads, SEO/SEM, email marketing, and display advertising.

• Manage and grow the company’s social media presence, crafting engaging content and maintaining brand consistency across platforms.

• Monitor, measure, and analyze campaign performance using tools such as Google Analytics, Ahrefs, or SEMrush, and adjust strategies to improve ROI.

• Research market trends and consumer behavior insights to inform creative and data-backed marketing decisions.

• Collaborate with graphic designers and content creators to ensure high-quality visual and written content for campaigns.

• Drive innovation by brainstorming and testing new digital growth strategies.

Requirements:

• Proven track record of success in digital marketing roles.

• In-depth knowledge of current digital marketing trends, tools, and best practices.

• Hands-on experience with digital tools including Google Ads, Facebook Business Manager, SEO software (Ahrefs, SEMrush, etc.).

• Strong analytical skills and a data-driven mindset for evaluating campaign performance.

• Exceptional communication skills with the ability to convey insights and strategies effectively.

• Bachelor’s degree in Marketing, Business Administration, or a related discipline is preferred but not mandatory.

What Bakhtar Shop Offers:

• A competitive salary package.

• Flexible, remote working environment suited for work-life balance.

• Real opportunities for growth and long-term career development.

• A supportive, collaborative, and creative team culture.