Lead Content Strategist

Description:

Creative Circle, through its managed services division Creative360 (C360), is hiring a Lead Content Strategist to join a major publishing entertainment client for a high-impact remote contract role. This position is designed for an experienced creative professional with a deep understanding of TikTok, short-form video platforms, and youth-targeted digital content.

The selected candidate will lead the development of content strategy and execution for TikTok, helping to define and guide the creative vision of the platform’s presence for the client. You will play a crucial role in collaborating with stakeholders and creators, driving innovation, and ensuring a strong brand voice aligned with Gen Z and millennial audiences.

Key Responsibilities:

• Define and lead TikTok content strategy, establishing a cohesive creative direction

• Collaborate with creators and internal teams to conceptualize and execute short-form video formats, campaigns, and series

• Provide creative oversight and guidance to a team of TikTok-native creators

• Monitor TikTok trends, cultural moments, audio, and formats to inspire innovative content

• Ensure brand consistency and high creative standards across all published content

• Contribute to content planning and integration with broader publishing campaigns

• Uphold brand, platform, and legal standards across all content production

Required Qualifications:

• A minimum of 7 years of creative leadership experience in content or media roles

• Demonstrated success in leading short-form and TikTok content strategies

• Proven experience managing creators and content teams

• Strong portfolio showcasing TikTok or vertical video projects

• Deep familiarity with TikTok trends, formats, tone, creators, and storytelling techniques

• Ability to lead fast-moving creative processes and adapt to evolving digital landscapes

Additional Information:

• This is a remote contract position managed by Creative Circle's C360 division

• Creative Circle Freelance Employees may be eligible for a variety of benefits including medical (MEC & PPO plans), dental, vision, life insurance, 401(k), paid sick leave (as per state laws), and stock purchase options (based on tenure)

• Applicants must be authorized to work in the U.S. without sponsorship and must be physically based in the U.S.