Description:
Snowflake is seeking a dynamic and results-oriented Senior Partner Marketing Manager - AWS to join our cloud partner marketing team. In this pivotal role, you will be instrumental in maximizing the value and impact of our alliance with AWS, Snowflake’s largest partnership, focusing on building and accelerating joint pipeline in North and Latin America.
This position calls for a visionary team player who combines strategic planning and cross-functional collaboration with the persuasive messaging capabilities of a Product Marketing Manager.
You will own the creation and execution of full-funnel marketing campaigns that leverage Snowflake and AWS channels to accelerate our go-to-market motions. You will excel at identifying key customer personas and translating complex technical and business value into clear, compelling narratives that resonate deeply. Success in this role hinges on exceptional cross-functional collaboration. You will work hand-in-glove with marketing, alliances and partner engineering teams.
This position requires a hybrid work schedule requiring 3 days per week in Snowflake’s Menlo Park, CA, Dublin, CA OR Bellevue, WA office.
AS A SENIOR PARTNER MARKETING MANAGER - AWS AT SNOWFLAKE, YOU WILL:
- Own the Strategy: Develop and execute the joint marketing strategy for Snowflake and AWS in North and Latin America, ensuring alignment with our core business objectives to drive new leads, increase consumption and amplify our message in the market.
- Craft the Narrative: Create crisp and compelling messaging, content, sales enablement and more that articulates Snowflake’s joint value proposition with AWS, to be used by alliance, marketing and sales teams.
- Build Pipeline: Design, execute, and manage innovative, full-funnel marketing campaigns with AWS that deliver measurable results for partner sales managers.
- Influence and Align Cross-Functionally: Embed AWS within Snowflake’s highly cross-functional industry working teams, collaborating across cloud alliances, product marketing, field marketing, demand gen, content, PR and social.
- Measure Success: Establish goals and track the performance of all partner marketing initiatives to make a meaningful difference in Snowflake's business.
OUR IDEAL PARTNER MARKETING MANAGER WILL HAVE:
- Relevant Experience: 7+ years of marketing or alliances experience, preferably high-growth, successful, B2B tech companies. Product or partner marketing background preferred.
- Strategic Vision & Tactical Execution: Exhibits the ability to think strategically about full-funnel pipeline development while also being highly adept at hands-on execution and tactical problem-solving to ensure initiatives deliver tangible results.
- Exceptional Influencer & Communicator: A natural storyteller and persuasive influencer, skilled at crafting clear, concise, and impactful messages for diverse internal and external audiences.
- An 'Own It' Mentality: A proactive mindset with a bias for action and the ability to act decisively, take initiative and move projects forward efficiently.
- Cross-Functional Excellence: Proven ability to thrive in a highly cross-functional and matrixed environment with numerous internal and external stakeholders.
- Big Picture Thinking: The ability to think big and re-imagine how Snowflake can deliver value to customers in collaboration with our partner ecosystem.
- Education: Bachelor’s degree in Marketing, Business, or related field.