Social Media Manager

Description:

AMP is a fitness tech company leading the fitness evolution with AI-powered, full-body strength training systems designed to fit into everyday life. The company’s mission is to help people live longer, stronger lives by making strength training effortless and personalized. Their team includes experts from Apple, Nike, Meta, and more, dedicated to redefining strength training with innovative technology.

Role Overview:

The Social Media Manager (Organic) will lead content production and distribution on social platforms, focusing on growing amp’s organic presence. You will craft strategy, oversee content quality, manage a creative team, and drive engagement and community-building through compelling brand storytelling.

Key Responsibilities:

• Develop and execute innovative social media strategies that drive engagement and community growth.

• Lead production of social media content aligned with marketing calendars and objectives.

• Manage amp’s community presence to foster real engagement and conversations.

• Supervise a team of in-house and freelance editors and content creators ensuring content quality and platform best practices.

• Manage workflows and content organization using internal tools for timely content production and distribution.

• Participate actively in social team meetings; prepare agendas, document feedback, and communicate action items.

• Collaborate closely with brand leads, designers, and stakeholders to bring amp’s brand vision to life organically.

Candidate Profile:

• 2 to 4 years experience managing organic social media content and strategy.

• Deep passion and understanding of fitness and wellness social trends (TikTok, Instagram Reels, YouTube, etc.).

• Proactive problem solver who works independently and keeps projects moving forward.

• Strong creative eye with excellent content judgment.

• Experienced in managing creators and freelance contributors.

• Highly organized with excellent communication skills.

• Data-driven: able to track and analyze social media metrics and optimize strategy accordingly.

• Comfortable working cross-functionally in a fast-paced environment.

• Familiar with project and content management tools like Notion, Asana, Airtable, Monday, Trello, or Sprout Social.

Company Culture & Mission:

amp is a fast-growing team of 120+ passionate experts focused on high-performance training made simple and effective. The company values innovation, detail obsession, and a mission to make strength training fit users’ lifestyles effortlessly.