Description:
Our client, a leading sports entertainment and gaming company, is looking for a talented Social Media Marketing Associate to join their team!
As a Social Media Marketing Associate, you will be a vital member of their team, driving the strategic marketing efforts of the brand through various social media platforms. This role requires a deep understanding of social media dynamics, exceptional communication skills, and a genuine enthusiasm for leveraging digital platforms to achieve marketing goals.
Responsibilities:
- Develop and execute comprehensive social media strategies aligned with marketing objectives.
- Create compelling and shareable content tailored to different social media platforms.
- Actively monitor and manage brand-related discussions, comments, and messages across social media channels.
- Engage with users through thoughtful and timely responses, offering assistance, information, and resolving issues as needed.
- Develop and nurture relationships with key community members, influencers, and advocates.
- Identify and engage potential brand ambassadors, transforming enthusiastic community members into advocates.
Qualifications:
- Experience level: Experienced
- Minimum 2 years of experience
- Proven track record in managing and engaging online communities, preferably in a professional marketing capacity.
- In-depth knowledge of major social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.) and their best practices.
- Strong analytical skills to measure and interpret the success of social media campaigns.
- Creative mindset with the ability to generate innovative ideas for social media content and campaigns.
- Excellent written and verbal communication skills to effectively convey brand messaging across digital platforms.