Vice President Of Programmatic Media

Description:

Flywheel is seeking an accomplished Vice President of Programmatic Media to lead and drive the strategic vision of its programmatic media practice. This high-impact executive role entails leading a dynamic team, fostering innovation, and setting operational and commercial standards that position Flywheel at the forefront of the digital media space.

The VP will report directly to the SVP, Media and join the Executive Leadership Team, collaborating cross-functionally with teams in Commerce, Product, Technology, Analytics, Marketing, and Sales to deliver excellence in client performance and campaign outcomes.

Key Responsibilities:

• Lead and manage the Programmatic Media team with full accountability for commercial and operational outcomes.

• Define and communicate a compelling vision for Flywheel’s programmatic services across display, video, CTV, audio, and emerging media.

• Serve as a brand ambassador in client engagements and at industry conferences and webinars.

• Build a culture centered on inclusion, collaboration, learning, and innovation.

• Establish strong executive-level relationships with clients, media suppliers, and tech partners.

• Drive continuous improvement in processes, automation, and campaign execution.

• Ensure high-performance programmatic campaign planning, activation, and reporting.

• Collaborate with analytics, data, and tech teams to maintain a data-driven and cutting-edge offering.

• Support team training and development initiatives to sustain excellence.

• Monitor and manage budget forecasts and media spend, ensuring strong ROI.

• Stay current with programmatic trends, regulatory frameworks, and technologies.

Candidate Profile:

• Demonstrated 10+ years of experience in digital media, with deep programmatic expertise.

• Strong executive communication skills and the ability to lead cross-functional engagements.

• Deep knowledge of DSPs, DMPs, ad exchanges, automation, and privacy regulations.

• Proven track record of coaching, mentoring, and managing high-performing teams.

• Creative problem-solver who thrives in dynamic environments.

• Proactive, action-oriented leader with a high level of motivation and accountability.

Working at Flywheel:
Flywheel offers a collaborative and growth-focused environment with flexible working arrangements (3 days in-office), competitive benefits, parental leave, wellness programs, and vibrant ERGs. Candidates can expect a multi-step interview process with calls, technical assessments, and case presentations where applicable.