Web & SEO Specialist

Description:

Smirk, a trailblazing digital agency based in Oklahoma City, is seeking a dynamic Web & SEO Specialist to join their expert team. This role is pivotal in enhancing clients’ online presence and driving meaningful business outcomes through strategic SEO, high-performing websites, and conversion-driven paid search campaigns.

As a Web & SEO Specialist at Smirk, you will work at the intersection of technical excellence and creative collaboration — guiding website strategy, optimizing performance, executing SEO, and managing paid media. You'll be an integral part of a seasoned team of strategists, designers, and content creators working to deliver digital experiences that convert.

Key Responsibilities:

• Develop and implement holistic SEM strategies (technical, local, paid, and content-based)

• Audit websites for performance issues and recommend improvements

• Conduct keyword research, competitor analysis, and set up conversion tracking

• Build and optimize websites or landing pages in WordPress (Divi), Shopify, LeadPages, and other platforms

• Collaborate with designers and content specialists for cohesive digital deliverables

• Oversee blog strategy and execution — including SEO planning, copywriting, and editing

• Manage and optimize Google Business Profiles for local SEO visibility

• Build and manage paid campaigns via Google Ads (search, display, retargeting)

• Create drag-and-drop data dashboards for client reporting

• Lead strategic discussions with leadership, project managers, and creative teams

• Assign and direct tasks among the Web & SEO team and vendors

• Provide mentorship and professional development to junior team members

• Contribute to internal SEO strategy and community management

Why Join Smirk?
Founded in 2010, Smirk is a results-driven, award-winning digital agency known for its innovative web strategies and enduring client partnerships. Here, your voice matters and your work makes a visible impact.

What Makes Smirk Stand Out:

• Tight-knit, collaborative team culture

• Client work that’s both challenging and rewarding

• Clear growth path with ownership of your work

• Emphasis on personal and professional development

Qualifications:

• 4+ years in SEO, paid search, and client-facing digital roles

• Track record of successful campaigns driving conversions (leads and sales)

• Expertise in GA4, Google Ads, Google Search Console, Google Tag Manager, Google Business Profiles

• Strong WordPress skills (especially with visual builders like Divi)

• Familiarity with SEO tools like Moz, SEMrush, or Spyfu

• HTML/CSS proficiency preferred

• Google certifications are a plus

• Strong organization, communication, and analytical skills

• Reliable internet connection

Compensation & Benefits:

• Salary: $4000–$4333 per month (based on experience), with potential bonuses

• Health, dental (BCBSOK), and vision (VSP) insurance

• Flexible schedule and hybrid work setup

• Generous vacation and holiday breaks

• Support for professional development and career advancement