Director

Description:

Responsibilities

• Use, train, and evangelize best-in-class tools and capabilities to support data and insight needs across the agency
• Lead monthly reporting and measurement activities for a variety of existing clients
• Consistently assist in new business data analysis projects to support growth
• Collaborate with clients to understand analytics needs, develop plans to address those needs, and analyze and interpret data to provide insights
• Serve both short-term, quick-insights requests as well as longer-term, deeply analytical research needs for constant innovation
• Train and guide non-analytics staff as a part of a larger data literacy program

Education, Training, And Professional Experience

• Bachelor's degree in marketing, public relations or an analytics related field a must
• 8+ years of experience in analytics, reporting or measurement projects in an agency setting required, ideally with experience in the earned media, influencer, and social media data analysis
• Proficiency in Microsoft Excel with the ability to use complex formulas
• Social listening skills – experience with TalkWalker preferred
• Strong verbal and written communication, organizational, time management and critical thinking skills
• Experience with PowerPoint, with the ability to present findings in a visually appealing and informative format
• Ability to collaborate and work well with others