Description:
Are you ready to architect the go-to-market strategy for next-generation, immersive entertainment venues? As a consultative partner, you will drive B2B and channel demand across private events, group bookings, and strategic distribution partnerships. In this high-visibility role, you will build the marketing playbooks, sales enablement tools, and end-to-end omnichannel solutions that turn iconic entertainment IP into scalable commercial success.
Responsibilities:
- Architect and execute end-to-end integrated B2B campaigns to optimize lead conversion for private corporate events, group outings, and large-scale venue buyouts.
- Lead co-op marketing partnerships with external OTAs and channel distribution partners to maximize market penetration and drive incremental ticket growth.
- Formulate cross-functional sales enablement strategies and high-impact collateral to empower internal sales teams to expand key accounts and close deals faster.
- Synthesize B2B audience insights into strategic briefs to guide agency creative execution and ensure brand alignment across all digital and physical touchpoints.
Qualifications:
- 8+ years of B2B or brand marketing experience leading integrated GTM campaigns within live entertainment, hospitality, or experiential sectors.
- Advanced expertise in early-stage framework development, full-funnel B2B marketing strategies, and co-branded distribution channels.
- Proven track record of translating complex consumer insights into high-converting sales tools and commercially effective creative briefs.
- Bachelor's degree in Marketing or Business Administration, paired with exceptional collaborative cross-functional leadership and strategic communication skills.