Multimedia Content Specialist

Description:

What You Will Do:
Multimedia consultation, execution and organization (85%)

• Provide consultation to groups across the College to aid their efforts in developing multimedia content and illustrative materials that tell the College’s story and strengthen its brand.


• Execute video projects from conceptualization to completion, including follow-up with partners. This may include storyboarding, generating creative briefs, producing, editing and distributing videos through various channels.


• Produce photos, videos and graphics for publication on the College’s websites, social media channels and email marketing platforms.


• Design and coordinate the printing of annual reports, case studies, promotional materials, direct mail pieces, stationery, holiday cards and other materials.


• Serve as the point of contact to field photo, video, graphic design and multimedia requests.


• Adhering to UW brand guidelines, establish a consistent look for UW College of Education identity recognition across the College’s internal and external communications.
• Event support (10%)
• Act as photo and video lead for College of Education Advancement and/or College-wide events such as EduTalks, Commencement and faculty-led symposiums or special events.


• Research and recommend venues; lead and/or support communication and follow-up with event venue staff.
• Other duties as assigned (5%)
• Write copy for the College’s website, newsletter, print publications, social media, e-communications and other channels, as needed.


• Conduct content maintenance on the College’s websites.


• MINIMUM REQUIREMENTS
  
  A bachelor’s degree in multimedia, graphic design, film production, marketing, journalism, communications or related field AND at least two years of work experience producing multimedia content.
  
  Equivalent education/experience will substitute for all minimum qualifications except when there are legal requirements, such as a license/certification/registration.
  
  What You Bring:
• Demonstrated ability to tell compelling stories through video.


• Proficiency with a variety of video production and design applications, including, but not limited to: Adobe Premiere Pro, InDesign, Illustrator, Photoshop, Lightroom and After Effects.


• Proficiency with graphic design concepts, practices and procedures for both print and web.


• Demonstrated ability to manage and prioritize multiple projects and adhere to specific goals and deadlines. Strong follow-through and ownership of projects from start to finish.
• Familiarity with Associated Press (AP) writing style and ability to write and edit effective copy with a focus on the intended audience.
• What You Can Expect:
• Some evening and weekend hours are required, as necessary, with short or limited notice.
• Some local travel is required, as necessary.