Social Media Engagement Specialist

Description:

QUALIFICATIONS:

Education and Experience

• Bachelor’s degree required and 3-5 years of related experience, or equivalent combination of education and experience.

• Formal training in design is desired. Coursework in information science is a plus.

• Comprehensive understanding of digital engagement strategies.

• Knowledge of tools and marketing practices for measuring success of engagement efforts; demonstrated experience with metrics such as Google Analytics, Altmetrics, Scopus, and/or Highwire.

• Experience with content management systems, such as Drupal Cloud, and proficiency with website and social media planning, developing, and maintaining.

• Familiarity with web content management systems

• Proficiency with basic image manipulation and graphic design experience with Adobe Photoshop

• Demonstrated experience managing Instagram, Twitter, Facebook and other social media platforms for higher education, business, political or other clients.

Job Competencies:

• Demonstrated creativity, competency, and interest in data and its representation.

• Excellent communication skills, both written and oral, and proofreading skills required.

• Is self-motivated and takes initiative to complete work within deadlines with minimal supervision.

• Demonstrated ability and flexibility to prioritize multiple directives and manage complex job responsibilities.

• Is both a team player and an independent thinker who can take an idea and run with it.

• Is able to communicate both orally and in writing with a variety of people, including: MDs and PhDs, publishing professionals, and representatives of software and metrics providers.

• Demonstrated strong written communication and presentation skills with special attention to detail/accuracy and audience.

• Knowledge and command of evolving social media platforms.

• Excellent organizational and computer skills.

• Possesses a willingness and ability to support a diverse and inclusive campus community.

• An interest in scholarly or medical publishing is a plus.